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'Tis the Season: An Analysis of Hallmark Channel Holiday Movies

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'Tis the Season: An Analysis of Hallmark Channel Holiday Movies

In-Person and Online Program

Weekend Lecture/Seminar

Sunday, December 3, 2023 - 1:00 p.m. to 3:00 p.m. ET
Code: 1J0317
In-person Ticket Holders: Ripley Center
1100 Jefferson Dr SW
Metro: Smithsonian (Mall exit)
Online Ticket Holders: Zoom
Select your Registration
Online Member
Online Non-Member

Registration Advisory: This program has multiple ticket options depending on your choice to attend in person at the S. Dillon Ripley Center or as an online program using Zoom. Also note that the in-person program runs from 1 to 4 p.m. ET while the online option is 1 to 3 p.m. ET as listed.

Hallmark Channel holiday movies are a big business, garnering an estimated $350 million in ad revenue annually. The channel's formula for the movies has been criticized for its predictable, wholesome content, and lack of racial, religious, and LGBTQ representation. So why do millions of people keep watching? Educator and lecturer Stef Woods explores the fairy-tale formula, contract actors, and marketing strategies that have made Hallmark Channel holiday movies hugely successful. She also analyzes the controversies and competition that the channel faces.

Following the lecture, in-person attendees have the opportunity to make their own holiday cards with card-making instructor Karen Cadogan while enjoying seasonal treats from 3 to 4 p.m.

In-Person Program General Information

  • Registration for in-person tickets will end by 2 p.m. ET on Friday, December 1, 2023.
  • In-person attendees will have additional opportunities following the lecture to make their own holiday cards and enjoy seasonal treats from 3 to 4 p.m. This means the in-person program's runtime is 1 to 4 p.m.
  • Refer to our health and safety information for in-person programs.

Online Program General Information